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The Daily Stream

Advertising News for the New Media

It’s Time to Update Your Automated Emails to Help You Sell More Cars

August 5, 2016 // By: Christopher Wirth

It’s a painful truth: Most automated emails from car dealerships s----. They’re impersonal, interruptive, and usually talk more about the dealership than attempting to solve the customer’s actual problems. In fact, they hardly provide enough educational information for any would-be car buyer to make a well informed decision; except for maybe the decision to hit “unsubscribe.”