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The Daily Stream

Advertising News for the New Media

9 Different Ways You Can Offer Value to Prospects at Every Stage of Their Buyer’s Journey

June 5, 2016 // By: Matt Jobs

Value is synonymous with importance and worth. As a thought leader, you need to demonstrate both to your prospects. When a prospect comes to your site with a problem, and they’re seeking a solution, you can demonstrate your value to them in many ways. The key is figuring out which stage of the Buyer’s Journey they’re in and what you can do to provide value to them to move them along on to the answers to their problem.