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The Daily Stream

Advertising News for the New Media

Stream Companies: An Expert Retail Agency Pioneering Healthcare Industry Services

December 27, 2019 // By: Mackenzie Wiltrout

In the wide world of advertising, no two industries are alike. For more than two decades, Stream Companies has blazed trails in the retail arena, delivering quality traffic to small and large businesses alike.

If you work in the healthcare industry, you know its messaging, demographics, and services are vastly different than those of the standard retailer. However, their marketing needs are just as great—in some cases, greater.

Want to know how Stream’s precision, multifaceted advertising strategy can help healthcare industry professionals blaze new paths of their own? Just read on to see how!

Rely on FullThrottle Service Suite to Streamline Your Customer Communications

December 23, 2019 // By: Victor Filoromo

Not meeting current sales goals? Trying to find a revolutionary way to transform your business and get results? It’s time to meet, and exceed, those sales goals with a mobile-first marketing platform designed around your needs.

The FullThrottle Service Suite, developed by Stream Companies, modernizes customer communications. It all begins with service. If you’re losing money from service to sales conversions, the FullThrottle Service Suite can be a big help.

How Stream’s FullThrottle Website Attracts and Converts Mobile Users for Your Dealership

December 23, 2019 // By: Chuck Hasenauer

As the world grows more connected, mobile shopping has become more ubiquitous than ever. A study by Pew Research Center indicates that roughly four out of five Americans shop online. More than half have made a purchase from a mobile device.

FullThrottle Automotive Marketing Platform caters to this new generation of shoppers. As an advanced, mobile-first marketing platform, it harnesses the qualities that mobile users care about most to attract, delight, and convert prospective customers. Sounds appealing, doesn’t it?

Learning How Voice Search and Your Target Audiences Intertwine

December 19, 2019 // By: Dan Petrovitch

We invite you to imagine a radical future. In this wild vision, all people are all but connected at the hip to a portable supercomputer at all times. And all they have to do is speak the word and these machines will do their bidding, providing them with any and all pieces of information that have ever been known throughout the entire history of humankind. Oh, wait… That future is already here, and you’re living in it.

We’re almost certain that you’ve already incorporated voice search into your personal life; perhaps you even discovered this article via a voice search. But we’re less certain that you’ve effectively incorporated the reality of its prominence into your business’s marketing strategy, especially when it comes to SEO.

The Latest Updates on Google

December 11, 2019 // By: Madison Lippincott

In a world where many people own either a smartphone or a computer (and often both), information has never been more accessible. One of the most common ways that people learn today is through search engines like Google.

Google was one of the first of its kind and is arguably the most popular search engine in the world today. This is because Google works on a fine-tuned algorithm that delivers the best possible results to consumers while also helping businesses connect with their clients.

In this guide, you’ll learn all about how Google works, how often its algorithm is updated, and what the most recent updates have been. Let’s get started by taking a look at what Google really does!

Interview with Creative Director Corinne Preston: Her Role in a Retail Expert Agency

November 25, 2019 // By: Erica Abbott

She started working at Stream in 2013 as a graphic designer. Now, more than six years later, Corinne Preston is taking the lead in the role of senior creative director—establishing creative strategies, developing client relationships, and much more.

You’re Making My Streams Come True: A Look at the New Stream Companies’ Philadelphia Office

November 21, 2019 // By: Matt Jobs

At Stream Companies, we’re excited to introduce our new Philadelphia office! Located right in the hub of Center City, on Market Street, with the perfect view of the city’s founder: William Penn—atop of City Hall.

While Stream Companies is no stranger to the City of Brotherly Love, expanding our Philadelphia presence was necessary to accommodate the growing team of industry experts and marketing wizards. The new office is even more of a convenient commute for the 40+ members, who utilize SEPTA and their own feet rather than the Pennsylvania Turnpike to Malvern.

What to Expect from Average Position, The Performance Metric by Google Ads

November 13, 2019 // By: Rachel Steinberg

Akin to growing up with your childhood best friend, Google Ads and the average position were like two peas in a pod since the invention of pay-per-click (PPC) advertising.

As time goes by, though, and you and your friend grow apart, there may come a time to cut the cord. So is the case with Google, who is getting rid of the average position come September 2019.

Learn How Stream Companies Puts Wellness at the Forefront of its Company Culture

November 5, 2019 // By: Lou Ryan

When Streamers aren’t hard at work delivering retail traffic for their clients, you can often find them playing a game of softball or participating in the Stream Running Club.

These fun, fitness-based activities are a good example of how Stream employees support each other both on and off the clock. They also show something else important to the company culture: A focus on wellness. In fact, we were recently named a 2019 Healthiest Employer by Philadelphia Business Journal.

Healthcare marketing is constantly changing. Stay ahead of it with these digital marketing trends

October 28, 2019 // By: Tighler Petrongolo

Digital marketing trends are ever-changing across all industries, especially healthcare. Unfortunately, it tends to be difficult for healthcare businesses to keep up. This is primarily because marketing strategy is not the main priority in healthcare and instead patient care is (as it should be)! In order to remain successful, you’ll need to stay ahead of the marketing trends! From reputation management to content strategy, we have listed the 2019 healthcare digital marketing trends that are designed to drive growth for your business.