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The Daily Stream

Advertising News for the New Media

Chuck Hasenauer

Chuck Hasenauer is an Inbound Marketing Copywriter at Stream Companies. When he’s not whipping up a fresh batch of content for automotive clients, you may find him napping or dreaming up lesson plans for his ESL students—often at the same time.

Recent Posts

Interview with VP of Creative: The Role of Creative in a Retail Expert Agency

October 18, 2019 // By: Chuck Hasenauer

Advertising agencies have many moving parts, but the Creative team is always an important piece of the puzzle. At Stream Companies, Creative handles a range of tasks from scripting and copywriting to design, across traditional and digital media.

Our Creative team is one of the most dynamic and dexterous around! We want to peel back the curtain and show you what happens behind the scenes. See the role this department plays in our retail agency through the eyes of Dave Mazzoni, Stream’s Vice President of Creative.

Facebook Marketing: How to Win the Right Audience

April 11, 2019 // By: Chuck Hasenauer

The stage is set… the lights are on… the curtains are drawn… and you, the showman, step onto the dais! Social media, and Facebook especially, is your platform. What will you say and do to draw an audience? More importantly yet, how will you win them over and keep them engaged?

Questions like these have beguiled marketers since the beginning of time—or, at least, since the beginning of marketing. Facebook may be a modern platform with its own capabilities, but there are some timeless tricks to the trade, too.

Let’s stroll backstage together and solve these mysteries once more!