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The Daily Stream

Advertising News for the New Media

Erica Abbott

Erica Abbott is a Digital Content Poster at Stream Companies. In her free time, she loves writing poetry, watching Disney movies, and seeing shows on Broadway.

Recent Posts

How to Identify Your Online Buyers Before They Contact Your Business

April 4, 2019 // By: Erica Abbott

As a dealership, you are constantly looking for new and innovative ways to capture online shoppers early on in their buying journey. A study from Millward Brown Digital found that 85 to 90 percent of automotive consumers conduct online research, which presents dealerships with the unique opportunity to identify and market to those buyers before they ever even contact your business.

One such way you can do this is by using Shopper Suite, a product that is part of Stream Companies’ Full Throttle technology platform. This technology identifies online buyers before they contact your business and quickly markets to them, positioning your business for success.