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The Daily Stream

Advertising News for the New Media

Rachel Steinberg

Rachel Steinberg is an Inbound Marketing Copywriter at Stream Companies. When she’s not creating content, she’s visiting various restaurants or trying her hand at a new arts-and-crafts project.

Recent Posts

How Google Home Is Affecting the SERPs & Your Business

August 7, 2019 // By: Rachel Steinberg

Google has been around since 1998 and is used by billions of people every day. However, as technology evolves, the way people get answers to their questions is starting to change.

Voice-activated assistants have recently become popular, making it easy to complete day-to-day tasks, like getting directions to a new restaurant in town or finding a car dealership in your area.

With an increasing use of devices like Google Home, businesses need to adjust their way of marketing, specifically when it comes to Search Engine Results Pages (SERPs).

2019 Digital Marketing Trends Designed to Drive Leads for Your Business

March 22, 2019 // By: Rachel Steinberg

2019 is a big year for digital marketing. Yes, there are constant changes, with businesses needing to reevaluate their lead generation methods. However, it’s this year that’s showing trends shift in a dramatic way.

From voice searches to being “position zero” on Google, here are the 2019 digital marketing trends that are designed to drive leads for your business.

Balancing Creativity & SEO in Your Content Writing

November 28, 2018 // By: Rachel Steinberg

Writing SEO copy can pose an interesting challenge. You want your articles to be visible on Google, but you also want them to be fun to read. So, how do you find that balance between creativity and SEO in content writing?

Below are three tips on how to create effective marketing copy. Keep reading to gain insight on how to keep both people and search engines happy.

Festivals to Attend in Long Beach CA

October 30, 2018 // By: Rachel Steinberg

The famous phrase “work hard, play hard” actually has some merit to it. By finding that optimum balance between accomplishment and leisure, you can improve your health and wellbeing and be a happier person overall.

So, when members of the Long Beach Stream team have clocked out for the day, they love taking the time to explore the area. And what better way to do that than by attending a fun festival?

While there are many to go to throughout the year, we’ve rounded up a few of our favorites. Keep reading to discover which festivals to attend in Long Beach, CA...

How to Make Your Blog Posts Both Informative & Compelling

September 17, 2018 // By: Rachel Steinberg

A blog can be one of your business’ most valuable marketing tools. It brings awareness to your brand, educates consumers on a particular subject, and generates leads.

How YouTube Can Help You Sell Cars

July 2, 2018 // By: Rachel Steinberg

Nowadays, selling cars is more than just serving individuals when they step inside your dealership—you need to let people know you exist, and why you’re worthy of their business.

Having videos on YouTube is one way of doing this. Not only is the platform popular, but it’s also one of the most cost-effective ways to reach a huge customer base.

Below are some great reasons why and how YouTube can help you sell more cars...