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The Daily Stream

Advertising News for the New Media

Stream Companies CRO Program: Increasing Sales and Conversions with a Scientifically Proven Process

September 11, 2019 // By: Jennica Torio

There’s no doubt about it—the digital marketing industry has changed. Back in the days of America Online and the beginnings of social media, all you really needed was a good-looking website to succeed digitally. Today, things are a little different.

Sure, you still need a good site to attract visitors, but with every other business touting a responsive and beautifully designed website, you need a little something extra to gain that competitive edge. You need conversion rate optimization.

5 Landing Page Mistakes Hurting Your Results

May 6, 2016 // By: Matt Jobs

When you’re trying to convert your website visitors into leads, the most effective way to do so is through landing pages. This is where you offer your potential client an answer to the problem that brought them to your site in the first place.