<iframe src="//www.googletagmanager.com/ns.html?id=GTM-PD29XS" height="0" width="0" style="display:none;visibility:hidden">

The Daily Stream

Advertising News for the New Media

Facebook Marketing: How to Win the Right Audience

April 11, 2019 // By: Chuck Hasenauer

The stage is set… the lights are on… the curtains are drawn… and you, the showman, step onto the dais! Social media, and Facebook especially, is your platform. What will you say and do to draw an audience? More importantly yet, how will you win them over and keep them engaged?

Questions like these have beguiled marketers since the beginning of time—or, at least, since the beginning of marketing. Facebook may be a modern platform with its own capabilities, but there are some timeless tricks to the trade, too.

Let’s stroll backstage together and solve these mysteries once more!

Social News: Facebook Slows Down Organic Reach for Brand Pages

February 2, 2015 // By: Michelle McGowan

 

The Pros and Cons of Facebook’s New Ad Structure and How to Take Advantage of Them

June 25, 2014 // By: Michelle McGowan

Excuse the cliché, but they weren’t lying when they (who is “they” anyway?) said technology is constantly evolving. Even as someone fully immersed in the platform for most of my waking hours, I still find myself struggling to keep up with the updates Facebook makes for its advertisers, brand pages, and users in general.

Facebook Finally Jumps on the Bandwagon with Mobile Ads

February 9, 2012 // By: Julia Giacoboni

Facebook is almost ready to tackle what pretty much everyone else has already done – advertise on mobile devices.

Social Media is a Top Priority for Search Marketers

November 24, 2010 // By: Stream Companies

Social to be featured at center of SEO and PPC campaigns

It’s not surprising that 2011 is projected to be the "year of Facebook." What's interesting however is that the “year of Facebook” may also be relevant for search marketers.