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The Daily Stream

Advertising News for the New Media

How To Get People To Read Your Content

July 26, 2013 // By: Michelle McGowan

“No one’s going to read it anyway” and Other Woes of a Copywriter

So you’ve sat with your copy document for hours – switched a few words here and there, added some commas, whipped out that thesaurus you got in high school – and made it just right. It’s a good feeling, huh? Now when millions of people land on this website, they’re going to have the absolute best, most comprehensive understanding of the product, its benefits, and how it will impact their day-to-day life.

Daft Punk: PR, Product Marketing, and Social Media Strategies From Daft Punk

May 8, 2013 // By: Stream Companies

It's been eight years since the helmet-wearing French electronic duo Daft Punk last-released a new studio album.

5 Resources To Spark Inspiration For Your Next Email Design

March 29, 2013 // By: Laura Manley

Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. It seemed obvious to them after a while. That's because they were able to connect experiences they've had and synthesize new things.
-Steve Jobs

How to Effectively Utilize Marketing Collateral When Rebranding Your Business

March 5, 2013 // By: Stream Companies

There comes a point at which your business needs a change and a big one at that; it’s time for your company to consider rebranding.

4 Easy Steps to Make Your Email Marketing Effective

January 9, 2013 // By: Stream Companies

There’s been a lot of talk about social media marketing and what it can do for your business. While there’s no ignoring the impact of social media on the marketplace, we can’t forget to consider one incredibly powerful medium: e-mails.

Marketing Collateral Takeaways

March 5, 2012 // By: Stream Companies

Introducing a new product?

A Little Thank You Goes a Long Way

December 21, 2011 // By: Stream Companies

The end of the year is the perfect opportunity to take the time and thank your customers. Stream’s Motorola clients have thanked their customers and business partners in a number of ways. For a more personal token of appreciation, we suggest sending thank you cards. In these cards you can include individualized messages about your past year.

10 Ways to Increase Productivity

December 15, 2011 // By: Stream Companies

Becoming complacent is sometimes a much easier option than tackling things head on. But at Stream Companies, we avoid that nasty trap. Here are a few pointers that our Sales team follows in order to increase productivity.

Are You Part of the "Wait and See"?

December 1, 2011 // By: Stream Companies

The global economy is confused.

Shared Qualities of Top Sellers

November 10, 2011 // By: Stream Companies

Top Sellers are more than just sales people; they’re true partners in your business. Highly successful sellers have certain characteristics that allow them to excel in their role and achieve consistent, top level performance. When Stream Companies is on the search for Sales Team members, this is what we expect of our candidates: