<iframe src="//www.googletagmanager.com/ns.html?id=GTM-PD29XS" height="0" width="0" style="display:none;visibility:hidden">

The Daily Stream

Advertising News for the New Media

How Stream’s FullThrottle Website Attracts and Converts Mobile Users for Your Dealership

December 23, 2019 // By: Chuck Hasenauer

As the world grows more connected, mobile shopping has become more ubiquitous than ever. A study by Pew Research Center indicates that roughly four out of five Americans shop online. More than half have made a purchase from a mobile device.

FullThrottle Automotive Marketing Platform caters to this new generation of shoppers. As an advanced, mobile-first marketing platform, it harnesses the qualities that mobile users care about most to attract, delight, and convert prospective customers. Sounds appealing, doesn’t it?

Mobile-First Indexing vs Mobile Usability

April 11, 2019 // By: Victor Filoromo

It was just about a year ago when Google launched mobile-first indexing into our digital world. In past years, perhaps even back to the first time you heard of a search engine, Google would use the desktop version of a page’s content to index and rank it.

These days, many Google users are using the search engine on a mobile device, so the index is using the mobile version of a page first, instead of the desktop version.

Mobile-first indexing and mobile usability are one and the same in a sense, so it’s important to keep some things in mind as search engines strive to keep up with the latest trends. Let’s take a closer look at how to keep your listing on page one with this handy guide.