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The Daily Stream

Advertising News for the New Media

5 Scripts to Help Manage Your PPC Campaigns Within Google Ads

September 12, 2018 // By: Amanda Seale

Using scripts in Google Ads is a great way to help automate tedious tasks within your PPC campaign and will help increase your account performance. Scripts also give you a ton of data to help you focus on the overall strategy of the account, instead of spending time collecting and organizing data.  Check out our five favorite scripts to utilize in Google Ads:

Breaking Into Bilingual PPC

May 16, 2016 // By: Morgan Schuman

When you run a paid search campaign, you can reach a wide variety of shoppers, but are you speaking their language? Chances are, English might not be the predominant language in your backyard, so why put all of your money into only English campaigns?