What is PR? The ideals of a public relations specialist are one of reputation management—events or happenings within a company—and reaching out to the public on behalf of the company. These necessary individuals have been around as long as business has been, well…in business. With the digital age in its adolescent-yet-creeping-on adult years, there are many new developments in the world of public relations, but are there similarities, as well? We cover it all in this look at traditional PR vs. digital PR.