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The Daily Stream

Advertising News for the New Media

Information, Not Opinion, Leads Twitter

November 17, 2009 // By: Stream Companies

Marketers monitoring Twitter for mentions of their brand may have noticed that microbloggers are more likely to give or seek information than to sound off about a product, good or bad.

Is Twitter past it's prime?

April 30, 2009 // By: j_brennan

Twitter only has 40% retention...will it have staying power?